Digital Marketing Manager (Fort Kent)

Employment Type

: Full-Time

Industry

: Advertising/Marketing/Public Relations



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Digital Marketing Manager

We are looking for an experienced Digital Marketer to join our growing e-commerce team in Portland, ME. Successful applicants will have proven experience conceptualizing, implementing and tracking digital marketing programs, as well as, in-depth knowledge of online user experience best practices.

Working proactively with our organic, paid and email channel leads this role will be responsible for building brand awareness and improving conversion rates in order to increase booking volume and profitability. Ability to keep pace with evolving digital trends, the competitive landscape and execute in a fast-paced environment are essential.

We are looking for a big picture thinker with the ability to drive short-term results. This is an exciting opportunity to join a leader in the online travel industry.

Qualifications and Skills

8+ years experience in a digital marketing role in-house or in an agency environment

Experience managing global digital marketing programs (paid, earned and owned channels)

Proven track record working with cross-functional teams and managing multiple high-profile marketing projects simultaneously

Ability to analyze campaign effectiveness, modify campaigns based on conclusions, and clearly articulate results to stakeholders

Analytical tendencies with a natural curiosity to measure, test, learn and iterate in order to get the best results possible

Advanced knowledge of Google Adwords, Google Analytics, Google Tag Manager, and site monitoring tools such as SEMrush

Experience with Salesforce Marketing Cloud is a plus

Excellent interpersonal and written communication skills

Demonstrated ability to work independently and autonomously


Benefits

Comprehensive, generous, health, vision and dental benefits

Company-sponsored 401-k plan with company match

Company paid parking in downtown Portland

Professional development and training

Stock option bonuses

20 days PTO


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