Google Ads Coordinator, Display (Spring Valley)

FAREPORTAL in Spring Valley, NY

  • Industry: Advertising/Marketing/Public Relations - Event Coordinator/Planner
  • Type: Full Time
  • $64,580.00 - 104,060.00
position filled

AtFareportal, we create technology that is driving innovation in the travel industry - one of the world's fastest-growing sectors. Our employees are the core of our organization and together we're revolutionizing the way people book travel.

Our portfolio of brands includingCheapOairandOneTravelreceive over 100 million visitors annually and drive over $4 billion in annual revenue.

In addition to competitive pay and benefits, generous time off, and frequent company-wide social events,Fareportalprovides employees with an environment that nurtures diversity, creativity, and success. Our open and Agile workspace gives our employees the time and space for collaboration, brainstorming, and research and development. AtFareportal, you'll be challenged, rewarded, and motivated to work effectively day in and day out.

We are currently seeking an experienced and knowledgeableSearch Marketing Coordinator who has Google Ads - display experience.

Responsibilities

  • Managevarious display campaigns
  • Achievetargeted ROI for all ads spend on a daily basis
  • Develop new and eliminate under-performing Google Display Ads
  • Analyze clicks and conversion data, and expenses and ROI
  • Ensure optimal campaign performance
  • Optimization and bid management
  • Preparation of management reports
  • Coordinating and providing recommendations todesignteam on landing pages creation
  • Implement tools and technology that helps in supporting overall Google Display efforts
  • Other ad-hoc projects
  • Requirements

  • 1-3 years of experience managing online customer acquisition / search marketing campaigns for a fast growing, entrepreneurial company
  • Experience with GoogleDisplay Ads
  • Bachelors orMastersDegree in Marketing or Business
  • Prior experience with Google Analytics preferred
  • Travel search marketing expertise is preferred
  • Understanding of travel (Flights, Hotels, car rental) products and their marketing tactics preferred
  • In-depth knowledge of keywords and audience targeting
  • Ability to create and analyze the most effective landing pages and advising on possible improvements

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