marketing | Product Marketing Manager in Universal City, CA

Product Marketing Manager

  • KellyMitchell
  • $80,020.00 - 144,170.00 / Year *
  • Universal City, CA 91608
  • Full-Time
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KellyMitchell matches the best IT and business talent with premier organizations nationwide. Our clients, ranging from Fortune 500 corporations to rapidly growing high-tech companies, are exceptionally served by our 1500+ IT and business consultants. Our industry is growing rapidly, and now is a great time to launch your career with the KellyMitchell team.

Position Title: Product Marketing Manager

Position Overview:

The Product Marketing Manager will lead show app marketing including all acquisition tracking efforts and support partner marketing efforts as it relates to driving App installs & video viewership

Responsibilities:

  • Facilitate Show App marketing campaigns including developing marketing plans for each season, requesting and approving creative and reading out on performance.
  • Own the creation of digital tracking links and be the subject matter expert for product marketing team, working in partnership with Product & Analytics teams for governance
  • Identify and partner with Analytics and internal stakeholder teams to build out Domo cards leveraging attribution to manage campaigns and different parts of the business
  • Facilitate with marketing technology vendors and Digital internal stakeholders in regards to attribution tracking and mobile marketing execution
  • Support Partner Marketing efforts by managing requests, approvals and delivery in a timely manner

Required Qualifications:

  • Bachelor s Degree
  • Minimum 2-5 years of experience in digital marketing or creative project management
  • Highly proficient in Microsoft PowerPoint and Excel (including pivot tables). Must have demonstrated experience with analyzing data to make marketing recommendations

Desired Qualifications:

  • Strong project management and/or mobile marketing experience a plus. Entertainment experience not required.
  • Experience with Branch, LeanPlum and/or JIRA a plus.
  • Organized with an acute attention to detail and focus on delivering excellence.
  • Flexibility and an ability to work in a fast paced, deadline driven environment.
  • Data driven-thinker who uses insights and analysis to guide strategies and make decisions.
  • Self-starter who can work independently, is proactive, resourceful and possess good follow-through.
  • Ability to interface with colleagues from various disciplines including analytics, creative, technical and operations.

Exceptional interpersonal, communication, analytical, and project management skills required.




* The salary listed in the header is an estimate based on salary data for similar jobs in the same area. Salary or compensation data found in the job description is accurate.