Brand Manager - Spectrum Brands


: $147,370.00 - $147,370.00 /year *

Employment Type

: Full-Time


: Advertising/Marketing/Public Relations

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Job Summary


This role is a leadership position within the organization, with strategic ownership of a brand portfolio. As a leader, the incumbent must have the skillsets & experience necessary to make sound business decisions, competently manage and develop direct reports, set strategic direction and influence internal/external stakeholders to follow that direction.

Primary Duties & Responsibilities

The Brand Manager will have responsibility for optimizing short and long term volume and profit performance for a brand portfolio by developing, championing & executing the strategic vision

  • Ownership of P&L for assigned brand(s) accountable for performance against plan
  • Develop and deliver annual brand/business plans
  • Lead overall vision for product pipeline & development strategies
  • Manage overall product portfolio & mix
  • Develop cross-channel pricing strategies in collaboration with Pricing Team
  • Set strategic direction and oversee consumer advertising & promotion plans
  • Maintain up-to-date competitive benchmarking, in partnership with Market Insights and Trade Marketing
  • Develop and direct consumer research strategies, and execute in partnership with Market Insights
  • Serve as the lead voice for assigned brand portfolio for all key constituencies, including sales, R&D, regulatory, operations and finance
  • Other duties as assigned
  • Education and Experience Profile

  • Bachelor's degree required, MBA strongly preferred.
  • 6+ years of packaged goods brand management experience with a record of increasing responsibility and delivering proven results
  • 4+ years of profit and loss responsibility, including marketing budget management
  • Experience managing and developing direct reports
  • Has managed all four key areas of marketing responsibility (the four p s ): product development, pricing, promotion & advertising, and place (channel/distribution strategy)
  • Experience leveraging internal/external business performance data to inform strategic decisions
  • Has led development and delivery of key account sales presentations
  • Required Skills

  • Excellent written and oral communication skills
  • Must exhibit strategic thinking skills (ability to see the big picture)
  • Must be able to balance strategic planning ( creating the future ) with tactical execution ( running the business )
  • Must have ability to analyze complex data and situations and develop a range of simple solutions
  • Must be able to utilize quantitative, qualitative and syndicated research to develop brand plans
  • Must be an excellent presenter, with strong presence and an ability to influence key internal and external customers
  • Solid understanding of traditional business software applications (MS Office, etc.)
  • Must have strong ability to interact and collaborate with multiple functions throughout the organization
  • Must be able to manage & develop direct reports to maximize their potential
  • * The salary listed in the header is an estimate based on salary data for similar jobs in the same area. Salary or compensation data found in the job description is accurate.

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