The Director, Branded Content Data Studio, will oversee a team of data scientists and content producers in the use of data insights to power the creation of branded content for brand advertisers. The Director is responsible for building success by making sure technology-powered content is aligned with client objectives, is of the highest-quality, and is distributed among the most relevant publisher partners. The Director will also assist in selling prospects on the value of TripleLift s branded content offering, and will help attract and retain talent as the team is poised to grow significantly. The Director will also help define and oversee the activation of emerging branded content products, including video and social stories. About TripleLift TripleLift is the technology company that invents, powers and scales ads that earn consumer attention. Having set the standard for respectful advertising, the company leverages its dynamic templating and computer vision technologies to flawlessly deliver and scale in-feed native ads, branded content experiences and programmatic OTT brand integrations that match the look and feel of the content that is being consumed. TripleLift is reshaping the digital advertising landscape with consumer centric advertising that drives results for advertisers and unlocks new revenue streams for digital media publishers, app developers and television networks. Headquartered in New York City, TripleLift has offices across North America, Europe and Asia Pacific. For more information about TripleLift, please visit triplelift.com Responsibilities: Oversee use of branded content intelligence platform to derive data-based insights on content and distribution strategies Work with sales to articulate data-based content concepts for proposals Oversee all aspects of content creation Liaise with ContentDial publisher partners for content distribution Assess workflow needs and manage prioritizations for junior team members Desired Skills and Attributes Proven track record of success overseeing branded content programs, achieving goals, managing to a number Ability to tack between being a manager on some projects and an individual contributor on others. Content marketing subject matter expertise Experience with a wide array of verticals/ad categories Act nimbly and continually looks to streamline timelines Motivated team player who consistently strives to exceed goals Knowledge of an array of content formats including video and social products Interest in data as it pertains to its use in informing content recommendations Comfortable taking ownership of projects and showcasing key accomplishments to both internal and external audiences Excellent communication and interpersonal skills Excellent organizational skills and attention to detail Ability to work under pressure and multitask in a fast-paced start-up environment Extremely strong and demonstrable work ethic Education Requirement: Bachelor s Degree Experience Requirement: 10+ years overseeing the ideation, creation and delivery of content Benefits and Company Perks Amazing company culture Comprehensive Medical, Dental and Vision insurance Equity options 401(k) program Snacks on snacks on snacks Yoga, massages, and meals Ongoing professional development TripleLift Awards Crain's Best Places to Work - three years running! (Crain's - 2015, 2016, 2017) Forbes Next Billion Dollar Companies (Forbes - 2018) Inc. 500 Fastest Growing Private Companies in America (Inc. - 2017, 2018) Crain's Fast 50, Fastest Growing Companies in New York (Crain's - 2017, 2018) Deloitte Technology Fast 500 (Deloitte - 2017, 2018) Forbes Most Promising Companies in America (Forbes - 2015) AdTech Startup of the Year Winner (New York Times - 2015) Startup of the Year Finalist (AdWeek - 2015) Note: The Fair Labor Standards Act (FLSA) is a federal labor law of general and nationwide application, including Overtime, Minimum Wages, Child Labor Protections, and the Equal Pay Act. This role is a FLSA exempt role. Associated topics: cg, film, producer, romance, science fiction, studio, tv, tv director, video, video director
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