The BET Networks CorporateCommunications Vice President position will develop Corporate Communications programs that shape awareness, attitudes and perceptions for BETN and its employees, consumer press, trade media, advertisers, industry executives and Viacom Corporate/Viacom Brand partners. The person in this position will implement corporate communications strategies along side the EVP, including external consumer and trade industry media pitching and outreach. Work on issues management, internal/external events and internal communications efforts, along with the support of corporate responsibility initiatives. This position will report to the Executive Vice President of Communications and Public Affairs.
Develop relationships with BET Networks executives to create and execute internal and external communications strategies that express the companys vision, values and thought leadership
Develop relationships with internal and external stakeholders including media (TV, print, online, blogs), employees (in other BETN departments and Viacom), outside industry organizations, and influencers
Oversee the Pitch process and placing stories on the BET Networks brand, executives, shows, specials and initiatives
Oversee and develop process around press releases, talking points, scripts, Q&As, briefing documents, fact sheets and other press and company materials
Support the Office of the President through implementation of strategic press initiatives and supporting internal and external events and activities
Help manager and support companys overall corporate initiatives (e.g. attending events/activities and working with Event Planning and Corporate Relations, Ad Sales, News, Digital and/or Marketing teams)
Develop strategy for Identifying key speaking opportunities for executives and manage speaking engagements, sponsorship opportunities and participation in industry conferences
Partner with Viacoms communications team and leverage internal channels to share BETN stories (e.g. Viacom blog)
Develop internal communications (e.g. memos, announcements, boilerplates, executive bios) oversee and assist in managing employee events (e.g. Corporate Town Hall, executive presentations)
Identify potential (crisis) communication problem areas and recommend viable best practice solutions
Run weekly meetings and update key stakeholders on progress of projects
Must have high level press relationships and contacts in top tier media and business trades.
Experienced Director and above with 12+ years of professional experience in Corporate Communications/public relations in media/TV Entertainment managing internal communications, internal press, securing thought leadership opportunities, executive communication, proven experience pitching and placing stories for big corporations, executives, etc.
Experience in the Digital, TV space is critical!
Strong rolodex of media relationships & contacts
Proven experience managing others and processes.
Proven success in an executive PR/Communications function as evidenced by tangible results.
BA/BS in English, Communications, Journalism or other liberal arts degree
Top notch writing skills are imperative.
Proven Attention to detail and strong organizational skills
Proven ability to set priorities, meet deadlines, solve problems and think strategically
Demonstrated ability to take initiative, work independently, and play well on a team
Demonstrated ability to make and maintain relationships across a large organization
Highly developed PowerPoint skills arekey
Must have strong writing ability, as well as flexibility in style to handle a variety of writing assignments
Expertise in Microsoft Office
Writing Samples are required along with a writing test/assignment for all final candidates*
Associated topics: care, government, major gift, marketing, policy, presale, public, public relations, regulatory, solicitation
* The salary listed in the header is an estimate based on salary data for similar jobs in the same area. Salary or compensation data found in the job description is accurate.